As we all know, Google (microblogging) most of the revenue from the advertising business, and search engine is the super pillar of the advertising business, people search more, Google more money.
However, in recent years, Amazon has begun to invade the territory of Google, a lot of cake to go the search giant, and Google is difficult to fight back with the Amazon line of the old, it is the electricity business search.
Financial services company Raymond James research data show that online shopping, more than half of users choose to start their search in the Amazon, and such as Google search engine, can only get 26% of the traffic, and Amazon has taken away The entrance to Google.
More worthy of Google vigilance is that such a situation is not always the case, in 2014, but half of the country’s search engine, just two years, Amazon completed the position of the swap.
In addition, this trend is unlikely to be reversed within a short period of time. Data show that 18-29 year-old young users in the product search, 62% will choose Amazon, and search engine share of only 21% of the.